Run display campaigns across every standard IAB banner size. Brand-safe inventory by default. Available globally across 240+ GEOs, at the most competitive CPMs in the network.
Banner ads are the original display advertising format — graphic creatives served in fixed-size placements alongside or within publisher content. Despite being declared dead approximately every year since 2008, banner ads remain the most-used advertising format on the internet because they still work for the jobs they're designed to do: building brand awareness, retargeting, and reaching specific audiences at scale.
Mondiad supports every IAB-standardized banner size — 300×250 (medium rectangle), 728×90 (leaderboard), 160×600 (skyscraper), 320×50 (mobile banner), 300×600 (half-page), 970×250 (billboard), and others. Inventory is segmented by brand-safety tier so you can run premium-brand campaigns confidently or performance-direct campaigns aggressively. Banner is the lowest-CTR format we offer, but also the cheapest per impression — making it the right pick when you're paying for impressions to drive top-of-funnel brand awareness rather than direct response.
Static (JPG, PNG, GIF) or animated (HTML5). All standard IAB sizes accepted.
GEO, device, OS, browser, language, vertical context, whitelist/blacklist.
CPM (most common), CPC available, TargetCPA supported for direct-response campaigns.
Bids placed in <50ms; impressions served on winning bids.
The verticals and campaign types where this format consistently outperforms alternatives.
Banner is the format of choice when impression count matters more than click rate.
Combine pixel-based retargeting with banner to reach users post-site-visit at scale.
When you need to show the same message to the same user 3-7 times before they convert.
Awareness banner → retargeting banner → conversion native is a classic 3-step funnel.
Dynamic product banner ads (DPA) for users who viewed specific products.
Banner is often the only format available for highly regulated verticals — gambling in some EU GEOs, certain finance products.
Every campaign supports our full targeting stack: GEO, device, OS, browser, language, ISP, custom audiences, and behavioral segments.
Launch a campaign →Real performance averages across our 10B+ daily impressions in the past 90 days.
The honest take on when this format wins — and when another format wins.
Banner has 1/5 the CTR but costs roughly 1/4 per impression. For brand reach, banner is more cost-efficient.
Banner is brand-focused, push is direct-response. Different KPIs, different campaigns.
Dynamic (anchored) banner stays in view as the user scrolls; standard banner is fixed-position. Dynamic has higher viewability, standard has lower cost.
Banner is non-intrusive; interstitial is full-screen. Pick interstitial for high-impact moments, banner for sustained brand presence.
"Banner ads on Mondiad replaced a chunk of our display budget we'd been spending elsewhere. Same CPMs, materially better viewability scores, and the inventory is actually brand-safe out of the box."
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Free to register. $50 minimum deposit. We refund any invalid traffic within 30 days.
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